What makes the Bespoke Sketch and Gown Process unique?

The Bespoke Process reflects Creative Director Dani Simone’s 18 years of experience designing bespoke wedding gowns for clients worldwide, including France, England, and the Middle East. Before founding Dani Simone Couture, she designed apparel for renowned brands like Nordstrom, Saks, and Macy’s, honing her expertise in high-quality craftsmanship.

In addition to designing, Dani has taught special occasion designers the art of couture illustration, showcasing her mastery of design and artistry. Each gown begins with an exquisitely illustrated sketch, tailored to the bride’s vision. This private, invitation-only process combines global experience and unparalleled attention to detail for brides seeking the extraordinary.

How does the Bespoke Sketch Process work?

Once accepted to our waitlist, you will receive two custom gown concepts: one based on your inspiration and the other, Dani Simone’s artistic interpretation of your love story and design details. The sketches, delivered in full color (front and back), mark the beginning of your gown's journey.

How are my measurements handled?

We provide a Measurement Guide and Form for you to complete with a trusted professional tailor or seamstress. Once submitted, our design team confirms all details before creating your initial pattern and muslin prototype.

What happens during the muslin fitting process?

A muslin prototype of your gown is sent to you for your first fitting, which will be conducted by your tailor. Photos, videos, and notes are shared with us to confirm fit and address any adjustments before gown production begins.

How long does the process take from start to finish?

The creation of a bespoke gown takes approximately 10-14 months, depending on the complexity of the design. This timeline ensures the artistry, precision, and care required to create a true couture masterpiece. For brides with tighter timelines, we offer rush orders on a limited basis for an additional fee, guaranteeing the same level of luxury and meticulous attention to detail.

What is the investment for a bespoke gown?

Our bespoke gowns start at $125,000+, with final pricing determined by the design, choice of fabrics, and intricacy of details such as lacework, embroidery, and embellishments. Each gown is a one-of-a-kind creation, made to the highest standards of couture craftsmanship.

How will I stay updated during production?

You will receive exclusive updates every 4-6 weeks, including photos of progress, key details like lace placement or beadwork, and requests for approvals. This ensures your gown evolves exactly as envisioned.

Can I order additional pieces, such as a veil or reception gown?

Yes. In addition to your bespoke bridal gown, we can create complementary pieces such as veils, capes, or reception gowns. We also design bespoke gowns of any kind—from evening wear to special occasion gowns. Please feel free to share your requests, and we will ensure every piece reflects your vision and aligns with the artistry of your experience.

All items will be shipped together upon completion for your convenience unless otherwise requested.

Is my information kept private throughout the process?

Absolutely. We prioritize discretion and privacy at every stage. Your experience is conducted with the utmost confidentiality, and we do not share client imagery publicly without explicit permission. As we no longer utilize social media, your privacy is further safeguarded, ensuring you feel completely secure throughout the process.

What if I have questions or need further support during the process?

Our team is available to provide support and guidance at every step. You will have direct access to updates, approvals, and a private Client Portal, where all details, sketches, and communications are seamlessly managed.